Whether you run social media marketing for a pharmaceutical company, hospital or regional clinic, social media is a great way to reach and engage patients and the public. You could use social media to share public health messages and remind patients about the importance of routine care and checkups. To do this effectively you need to feed your social media channels with a steady stream of high-quality healthcare messages. But hand-crafting every single post and the related graphics or video clips is time consuming and review processes between your review committees and agencies can be an exercise in frustration and delay.
That’s why healthcare and pharma firms appreciate how easy Lately A.I. makes it to engage patients and the public via social media marketing – in minutes instead of hours.
Lately is a social marketing content platform that turns any existing longform healthcare articles, podcast interviews, and videos into short social media posts. Our A.I.-powered platform gives healthcare and pharma providers everything you need to generate high-quality social media content and scale your social media marketing across hospitals, clinics and doctors’ offices. Using your existing, pre-approved content, Lately puts an end to the endless back and forth between reviewers, agencies and writers. Lately is a Social Marketing Content platform that is built to help healthcare and pharmaceutical providers unlock the hidden gold in their long form (compliant) content and supercharge their social media programs in a safe and compliant way.
Our platform helps healthcare and pharmaceutical providers build a sustainable, professional presence that engages your patients and their support communities with high-quality social media content. Lately uses AI and Neuroscience to learn what content your audiences love and crave, and helps you build trust and credibility with your patients and their loved ones. Lately can publish your content directly, or work with your favorite Social Media Management tool to deliver your content consistently and effectively.
Automatically turns any written content, audio files or videos into hundreds of social media posts ready for you to review and publish.
All the social media reports you expect to see so you can analyze the performance of your social media content across each channel.
Shows you which words to incorporate into your social media content to increase engagement and amplification by your audience.
Lets someone in marketing or sales publish social media content on behalf of your executives and sales teams.
Lets you see your social media content performance across regions, brands, products and employees in a single dashboard.
Once your social media posts are reviewed and approved Lately makes it easy to schedule and publish across all your social media channels.
See which keywords in your social media posts get the highest impressions and engagement
Lets you specify who must review each social media post prior to it being scheduled for publishing.
Our A.I. constantly learns from your past social media posts and builds an A.I. writing model based on what is most engaging for your audience.
Syndication is easy with our Social Selling solution. Simply add employees as users, let them choose from pre-approved social media content, and publish it across their channels in just a few clicks.
Automatically pulls together everything you need for each social media post including the copy, image, tracking links and corresponding audio or video clips – saving you a solid 8 – 12 minutes per post.