Social selling programs have incredible potential to massively boost reach and imbue credibility to your executives, sellers and your brand itself, but it’s not without its challenges. One of the biggest hurdles to success in these programs is getting active, consistent participation from your employees. It can also sound like a massive echochamber if every one of your employees share the exact same piece of content over and over again. This is where Lately is different.
Lately learns your brand voice. For every brand and sub-brand. For every region and market. Even for each and every employee in your social selling program, and can adapt content for each person. Additionally, Lately can even post on behalf of your employees so they don’t have to lift a finger. Kiss your adoption struggles goodbye with Lately driving your social selling program.
Lately makes it easy to add employees as users, let them choose from pre-approved social media content, and publish it across their channels in just a few clicks.
Our AI ensures every social media post complies with your brand and messaging guidelines.
Makes it easy for someone in marketing or sales to publish social media content on behalf of your executives and sales teams with our parent-child accounts.
Our AI constantly learns from your past social media posts and builds a writing model based on what is most engaging for your audience.
Make it easy to manage, publish and analyze all of your social media content across multiple products, brands, regions, franchises, and users all from one centralized place.
Whether you’re just starting to scale your social media marketing program or you’re ready to extend it across executives and sales teams, we have an edition right-sized for your needs.
